Plus, since February 2018 Applied Measurements are now ISO 9001:2015 Quality Management certified by BSI under certificate number FS 677584 for the design, manufacture and distribution of transducers and measuring systems. Read more about our ISO 9001 certification.
Combine that with our expert advice and after-sales service means we do all the hard work to make sure that you get the very best out of your sensor or system, so you don't have to. We are based in Berkshire, Southern England and supply not only the UK but worldwide as well. Can we help you too?
Meet the team who make it happen...
Ollie MorcomSales Director
Darren SkippCommercial Director
Bob DaviesProduction Director
Bob brings more than 40 years of engineering expertise to the team and oversees the all aspects of our manufacturing operations.
Richard ParryOperations Manager
Richard brings with him 25 years of pressure and instrumentation experience plus expert manufacturing, service and quality knowledge in the aerospace, automotive, motorsport F1 and wind engineering industries. His quality, asset management and facilities planning, ensures continual systems improvement.
Lee HollowayProduction Planner
Lee's extensive senior production management skills guarantees the smooth operation, top quality and timely delivery of all our sensors and systems.
Chris RebbeckGauging Supervisor
Chris' extensive senior strain gauge management skills, together with his qualification from the British Society for Strain Measurement and his NVQ in Continual Improvement in Business, guarantees the smooth operation, efficient work flow and expert quality from the Strain Gauge Department.
John McKeoneSales Engineer
Simon StreetSales Engineer
Administration & Marketing
Ian brings his 23 years of stock management and finance experience to oversee the smooth running of our purchase order processing and supplier payment control. He is also a key member of our CAD drawing team.
Caroline has over 10 years of Applied Measurements' operational experience; handling order shipping, processing and invoicing, all whilst maintaining excellent customer service gained from her vast expertise in the hospitality and catering industry.
Wendy JefferySales & Marketing Assistant
Wendy draws on her extensive Adobe skills and her BA (Hons) Film Studies degree to help maintain our company website, create our product videos, technical case studies, blog articles, marketing literature and social media pages.
Our chartered accountant Karen brings with her a wealth of experience to manage our accounts function.
Our team of technicians are dedicated and expertly trained in the manufacture and calibration of all our sensors and instrumentation.
Ian's comprehensive expertise gained in both the aerospace and MOD industry means he delivers proficient transducer calibrations and prototype analysis.
Ben produces reliable transducer calibrations from his extensive hands-on experience of sensors and associated instrumentation.
John's HNC in Electronics and over 30 years of electronics repair, networking and computer facility operational experience, means he delivers expert final assembly and calibration of load cells and their instrumentation.
Andy uses his analytical and methodical approach from his extensive background in electronic repair, both UK and abroad, to deliver precise and accurate transducer calibrations.
Robin continues his 15 years of electronics experience in repairs, R&D, prototype testing and fault finding to component level, to deliver top quality service, manufacturing and transducer calibrations.
Tomasz boasts over 13 years of expertise in the repair and assembly of electronics, promising top quality build, inspection, testing and calibration of various transducers and systems. His high standards are guaranteed by his IPC J-STD-001 certification for soldered electrical and electronic assemblies and IPC-A-610 certification for the acceptability of electronic assemblies.
Fran BrewsterProduction Assistant
Fran draws upon his vast customer service background to manage our goods in and out department; overseeing stock control and component selection, to ensure the high quality of jobs when shipping out.
Our team of strain gauge technicians perform the precise, high quality strain gauge bonding that is core to all of our products.
Mandy StillStrain Gauge Technician
Mandy uses her precise attention to detail and organisation skills acquired from her background in the challenging health care industry, to guarantee the highest quality soldering, bonding, coating and wiring of the strain gauges.
Hilley CushStrain Gauge Technician
Hilley is a skilled IPC specialist trained in the prestigious aerospace and defence industry. Her J-Standard International IPC qualifications promise the delivery of high quality and precise strain gauge bonding.
Helen StevensStrain Gauge Technician
Helen brings more than 35 years of precision wiring skills, together with her internationally recognised IPC 610 certification and degree in social sciences to demonstrate confidence and proficiency in all aspects of wiring and gauging. Her previous experience includes harnesses for the prestigious Airbus, surface mounts, through holes and multiple bridges.
Honey NethercliffeStrain Gauge Technician
Honey brings 11 years of strain gauge wiring and soldering experience, plus qualifications in Lean continuous improvement in business, to deliver precise strain gauge bonding, wiring and temperature compensation.
High QualityAll of our load cells, force sensors and torque transducers are either manufactured from specially selected high grade stainless steel, heat treated for maximum stability, high strength aircraft grade aluminium alloy or alloy steel with nickel-plating for maximum environmental protection. Construction utilises premium quality, transducer class strain gauges, which are bonded by hand to the specially prepared surfaces of the load cell element. Strain gauge bonding is carried out in strictly controlled clean room conditions to ensure a first class product.
WarrantyOur faith in the high quality and reliability of our products is supported by the standard 3-YEAR WARRANTY provided with every product in our range.
TestimonialsOur knowledgeable team of engineers with their wealth of experience within the transducer industry will be pleased to assist with the definition of your application requirements and the meeting of these needs. Our policy is to supply standard products from stock where possible, or on a scheduled basis if that is what you need, with custom designed units being supplied in a timely manner. Don't take our word for it, read what our existing customers say about us:
We have been working with Applied for more than 20 years and our customers have been enjoying the three Qs, i.e. Quality in equipment, Quality in Support and Quality in Services! Applied have managed to make themselves better and better over time!
Applied Measurements’ delivery times for both standard and custom-built products are excellent. As is their prompt customer service and technical support.
We have worked with Applied Measurements for probably the full 23 years! We have always found Peter, Darren, Ollie, and everyone else at Applied Measurements to be extremely friendly, reactive, and professional in their approach. The quality of the instruments and the service is always very good.
My confidence in their ability to provide a solution for my custom force measuring requirements has resulted in Applied Measurements being my preferred supplier. I would recommend them to anyone looking for not only force measurements but any standard or bespoke measuring devices that they supply.
We have used and supplied thousands of Applied Measurement load cells over the last 18 years and the flawless product performance is matched by excellent technical and commercial support, think force accuracy, think AML